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Buying sheets isn always about the thread count In the search for a good sleep, far too many consumers equate quality in bed linen solely with threadcount, says julie brown, art director for bedding boutique au ralph lauren paris lit fine linens. "Thread count, which simply refers to the number of threads per square inch, is one measure.But you need to know where the cotton is from and where it's woven,"Says brown. "The best cotton comes from egypt, which grows cotton with long, strong fibres, and the best weaving is done in italy,"She adds. Thread count does affect how the material feels, making it partly a matter of personal preference.While au lit sells a supersatiny 1, 020threadcount line, in which a auenfemmeolo queen fitted sells for $466, its 220threadcount cotton percale line in which a queen flat sells for $125 is extremely popular with those who like a crisper feel. To educate consumers, au lit has set up a threadcount bar with sample swatches in their store. Bedding at any price that can tick off all three boxes brown cites will feel better against the skin and last much longer, especially if it's linedried after no more than 10 minutes in the dryer. (If outdoor space is limited, throw the damp linen over doors to finish drying. ) When it comes to colour, brown says her customers typically opt for neutrals, although popular options now also include sandy browns, amethyst and grayish purples.Preferred patterns are subtle, such as the edgar steel jacquard duvet that sells for $408(Queen).For those who love linen, there's the gorgeous lavato line in organic shades, with fitted queen sheets starting at $222.A queensize duvet was on sale at press time, down to $180 from the regular price of $240. Colour, too, is turning up in the bay's designer collections, which include vera wang, ralph lauren, glucksteinhome, calvin klein, and lacoste.Prices vary, but a 300threadcount, fitted queen sheet from diane von furstenberg's dvf home line runs between about $135 and $175. Florals large and small, graphic andWatercolour are also gaining steam.The bay's exclUsive esprit collection shows floral covers mixedWith pillowcases adornedWith butterflies(Poem)Or crisp stripes(Ginger).A queen sheet set goes for $159.Samples can be viewed at their toronto location(435 King St.W. ), fromWhere orders for the product are taken.A 26inch square is about $100).I especially like the look of the"Gulzar" bedspread, a 100 per cent cotton spreadWith a hand blockprint of scarlet flowers on a marigold yellow background,Which sells for about $90 (Us). Chinese silk has long connoted luxury ralph lauren polo chemise and wealth. Maker says that sleeping on silk is good for the complexion because it's less abrasive than other fabrics, that it reduces bedhead, that it's cool in summer and warm in winter, and that it's hypoallergenic. A queensize set with two pillowcases, oversized top sheet, and 18inch deep fitted sheet sells for $449.Sample swatches are available prior to purchase.These sheets can be washed on a gentle cycle with mild detergent, but should be hung to dry after no more than 10 minutes in the dryer. While maintaining that good quality bedding is worth paying for, it's clear that price is a defining factor for many.


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